A sample youtube video structure

  Are you running one or more youtube channels? or want to upload videos to youtube? A predictable video structure will help to make your YouTube channel well organized and also your subscribers will get more familiar with your channel brand identity.

Video structure

In this article let us discuss about one of th possible YouTube video structure. You can customize the structure as per your channel requirements.

Channel Logo

If your channel has a brand identity it is better to show channel logo for 2 to 4 secs. It can have subtle animation and background music to get more attention. Keep it simple.

Subsection title

If your channel videos can be categorized in to different subsections then it would help to have subsection title logo. E.g you have a tv channel then for each different show can have separate sub section logo and group them in to individual playlists.

Similarly if you have stock market related channel then you can have subsection like Technical Analysis Tutorial, Fundamental Analysis tutorial etc. Even limit this title for 2 to 4 secs, use subtle animation to make it more effective.

Introduction/Teaser

In this section of video you can explain about content of the video, what viewers can expect etc. This is a opportunity to increase viewer retention.

Video Title

Display the video title, subtle animation or transition will add more effect. Let the title be unique and search engine friendly. You can use adwords keyword planner to find keywords to be included so that more users will find your video.

Video content

This is the core part of the video. Make sure that it is short, crisp and without any dull moments. Keep it short. It is recommended to limit the video duration within 4 mins. Unless you believe that viewers will watch your long video, don't make it long. Entertainment videos like movies, serials or education videos can be lengthier, but still viewers will spend more time to watch these kind of videos.

Use proper video camera, microphone and editing software to get good quality video with audio. Keep every seconds of your video interesting and informative. Use proper animations rather than static photo or text.

Check this video description for recommended camera, microphone and editing software list.

Call for Action

At the end of the video request users to subscribe to your channel, like your video, share the video on social networks and comment on your video. Also you can add links or video links of related videos from your channel. This part of the video will help you to increase traffic/subscribers to your channel.

Create a template for your videos in your video editing software and reuse them. It will save lot of your time and you can put more effort to create valuable content. If you have templates for channel logo, subsection title, video title and call for action then you just need to modify, video title, add introduction/teaser and video content.

You can enhance your video template at regular interval to give refreshing look to it. Say yearly once.

This video structure applicable for not only YouTube, any other video sharing sites.

Advantages

Advantages of having a template and following proper video structure are as follows

• You can reduce video time creation time
• Channel will be more organized.
• It will help users to find all related videos easily.
• Increases your channel's brand recognition.
• Increases user retention.
• Your video will be more enjoyable due to its well organized structure.

To summarize having a proper video structure and creating reusable templates will help you to save time, channel will be more organized and let you focus on content.